The Symbol

The company logo shows the intials of the company name

‘A’ & ‘J’ being carved onto a textured block which depicts

the chinese seal used in calligraphy; a symbol of authenticity.

It reflects the trueness and originality of the programmes

produced by the organisation. The rugged texture gives a

historical feel; as such, the logo also suggest the idea of an

ancient script being ‘discovered’ & ‘recovered’. This is

reiterated in the company tagline: ‘Discovering & Recovering

Asian Resources for Faith and Peace’.



The rectangular block with round corners adds a touch

of ‘modernity’ to the mark, which signifies the relevance

of the company’s programmes and work for today’s culture

and society.